Automotive Experiential Marketing Specialist.
Currently directing someone to their local ___________ dealer to place an order.
It’s ultimately all about the sale. Whether it’s now (preferably), or in the future. Whether it’s the guest I’m interacting with (preferably), or their friend. The goal is for a vehicle to be sold due to the event I am supporting.
First Things First
As a Product Specialist, it’s my job to ensure the guest I’m engaging with, either from the right seat or on the display stand, walks away from our interaction excited about the brand and the vehicle.
As a Drive Route Planner, it’s my job to ensure the guest(s) driving the route experience the best of the vehicle they’re driving - whether they’re a consumer or a member of the media, whether it’s a rally or it’s a street test-drive.
As a Vehicle Logistics Manager, it’s my job to ensure the vehicle(s) in my fleet look their best, drive their best and easily flow in an out of where they are staged.
How?
Aston Martin
Product Specialist (Ride & Drive, Show Display)
Drive Route Planner (Rally, Ride & Drive)
Vehicle Logistics Manager (Rally, Ride & Drive)
Ferrari
Product Specialist (Ride & Drive)
Drive Route Planner (Rally, Ride & Drive)
Vehicle Logistics Manager (Rally, Ride & Drive)
McLaren
Product Specialist (Ride & Drive, Show Display)
Drive Route Planner (Ride & Drive)
Vehicle Logistics Manager (Rally, Ride & Drive)
Bentley
Product Specialist (Ride & Drive)
Drive Route Planner (Ride & Drive)
Vehicle Logistics Manager (Ride & Drive)
Rolls-Royce
Bugatti
Product Specialist (Ride & Drive, Show Display)
Drive Route Planner (Ride & Drive)
Vehicle Logistics Manager (Ride & Drive)
Vehicle Logistics Manager (Rally)
Maserati
Product Specialist (Ride & Drive)
Lexus
Product Specialist (Dealer Training, Driving School)
Drive Route Planner (Dealer Training)
Vehicle Logistics Manager (Dealer Training)
Polestar
Product Specialist (Ride & Drive)
Honda
Acura
Vehicle Logistics Manager (PR Launch)
Vehicle Logistics Manager (PR Launch)
EST. 2011
I’ve been in the business since 2011. I’m passionate, not only about cars, but about teaching people about cars and the wonderful brands that give them life. I have the experience. I want to support your events and programs and provide your clients with an experience they won’t forget.
All projects mentioned are referenced as projects which I supported as either an in-house team member or as a contractor. This work only happens with a team and I do not want to suggest that I produced these projects on my own